Rocell wins at SLIM
The SLIM Awards 2004, held on the 28th of February 2004 was organised by the Sri Lanka Institute of Marketing (SLIM), with the objectives of giving recognition to organizations for excellence, igniting a passion for superior work and to help develop the Marketing and Communication Industry.

The prevailing theme this year was “Bound to Cross Boundaries Together” with the aim of recognizing the importance of the Marketer and the Communication Agency joining hands to create a synergy in brand communications. The best example of this synergy was Rocell in alliance with Grant McCann- Erickson who swept away an extraordinary 4 awards in the category "Household Care".

“While Rocell is now a household name here in Sri Lanka, our aim is to make our Rocell an internationally recognised brand name”, said a spokesperson for Rocell.